L'Art des médias sociaux

by  Guy Kawasaki,  Peg Fitzpatrick

Winning strategies for a professional context

This book was written to give you tools to succeed with the social media. Guy Kawasaki and Peg Fitzpatrick share their professional Web experience in order to help you perfeclty master the most famous social media: Twitter, YouTube, Google+, LinkedIn, Facebook... you will know everything thanks to this practical and accessible to all manual.

Step by step, the authors teach you how to deal with your digital capital, to find your place on the market, to polish your profile, to attract more subscribers and to make your social media and blog communication as efficient as possible.

 

> You will find the ebook on Izibook, Kindle, Kobo !

Guy Kawasaki

Guy Kawasaki
Guy Kawasaki knows what he is talking about. He left his prestigious Macintosh brand evangelist position at Apple to participate in the founding of various startups. He is the Director of Garage Technology Venture, a venture-capital company for young entrepreneurs. He also leads Alltop, which lists the flow on the best blogs and websites. alltop.com/. He is a Google counselor for Motorola, and has become chief evangelist for Canva, an online design service.  He is a guide and inspiration for thousands of entrepreneurs who run to the conferences he holds in the whole world. He is a reference on Twitter and on several social media. His "supreme" startups are Nic, Noah, Nohemi and Nate, his four children. Blog : http://blog.guykawasaki.com/

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Peg Fitzpatrick

Peg Fitzpatrick
Peg Fitzpatrick is in charge of social strategy for Canva. She initiated a lot of social media campaigns for Motorola, Audi, Google or Virgin.

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